Cause-Related Marketing Driving business with a charitable tie-in. Consumers want to do business with companies that give back to their communities. Examples of cause-related marketing programs…
TeleMiracle Day Declare one day as TeleMiracle Day and donate all or a portion of the proceeds from the day. As an alternative, select a specific…
Corporate Matching As a way of encouraging employees to take part in fundraising efforts, employers can “match” their employees’ efforts (entirely or up to a certain…
Casual Days As an organization you can choose a day during the week and allow employees to dress in their casual wear, for a donation….
